Requirements for the YouTube merch shelf

The YouTube merch shelf allows you to sell your Spreadshop products directly below your YouTube videos. To link your Shop to your YouTube channel, you need to meet these conditions:

  • Your channel is in the YouTube Partner Program and eligible for “Monetization”
  • The channel has 500 subscribers and 3,000 hours of playback time in the past 12 months
  • 3 million Shorts views and 3 valid public uploads in the past 90 days
  • Your channel is not marked “made for kids”
  • The content in your Shop adheres to the YouTube guidelines

To see if you meet the conditions, go to YouTube Studio and click “Earn”. If the “Shopping” menu option appears at the top of the page, you’re ready to go. If you still don’t meet the conditions, you can arrange to be notified when you do. To do this, go to “Earn” in YouTube Studio and click “Notify me when I’m eligible”.

What can I do if I don’t meet the requirements?

You can still open a Spreadshop and sell your fan merch, even without the YouTube merch shelf. Spreadshop is 100% free, no strings attached. And you’ll make money on every sale. Just link to your Spreadshop in your video description.

We produce your Spreadshop products print-on-demand. Every order is printed directly and immediately after the order has been placed – no matter whether it concerns 1, 10 or 100 items.

You can concentrate on your content and take care of your community – we’ll do the rest: order processing, production, shipping and customer service.

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